Investigating the Impact of Revenue Diversification Strategies on Financial Sustainability of State-Owned Tertiary Institutions in Southeast Nigeria

  • Anyachebelu Uzoma Mirian Nwafor Orizu College of Education Nsugbe, Anambra State, Nigeria.
Keywords: revenue diversification, financial sustainability, state-owned tertiary institutions, Southeast Nigeria, higher education.

Abstract

The study assessed how various revenue diversification approaches contribute to financial stability and institutional growth. A comprehensive survey was carried out involving academic and non-academic staff from various public tertiary institutions in Southeast Nigeria, including UNN, UNIZIK, FUTO, and others. The research utilized the Impact of Revenue Diversification Strategies and Financial Sustainability Scale (IRDSFS), which includes thirty items rated on a 4-point Likert scale. This tool, developed and validated by experts with a reliability index of 8.92, was designed to assess the effects of revenue diversification on financial sustainability, the management of internally generated revenue, and the strategies adopted. Data were collected online via Google Forms and analyzed using IBM SPSS Statistics, employing descriptive and inferential statistical techniques to evaluate the results. The findings reveal that revenue diversification significantly enhances financial stability, reduces dependency on government funding, and supports institutional development. Professional certification programs and industry partnerships are identified as particularly effective in generating substantial revenue and fostering academic innovation. Additionally, alumni donations and facility leasing provide consistent income streams, while commercial ventures and consulting services contribute to financial resilience. The study concludes that a multifaceted approach to revenue generation is essential for the long-term sustainability of state-owned tertiary institutions. Recommendations include adopting a strategic diversification plan, enhancing transparency in financial management, and leveraging diverse revenue sources to ensure continued growth and stability. The results underscore the importance of proactive revenue management in maintaining the financial health of higher education institutions in Southeast Nigeria.

Author Biography

Anyachebelu Uzoma Mirian, Nwafor Orizu College of Education Nsugbe, Anambra State, Nigeria.

Department of Economics,

 

References

Akpi, J. S., Vem, L. J., &Eshue, P. O. (2020). Does corporate reputation matter in the relationship between organizational cultural intelligence and customer loyalty among SMEs in Nigeria?. Journal of Research in Emerging Markets, 2(2), 73.
Alamu, O. I., Hassan, A. O., Asa, K. J., &Odunayo, H. A. (2024). Addressing Infrastructure Deficits through Public-Private Partnership Funding of Public Projects in Nigeria: A Review. TWIST, 19(3), 130-138.
Al-Filali, I. Y., Abdulaal, R. M., Alawi, S. M., &Makki, A. A. (2024). Modification of strategic planning tools for planning financial sustainability in‎ higher education institutions. Journal of Engineering Research, 12(1), 192-203.
Aligica, P. D., &Tarko, V. (2014). Institutional resilience and economic systems: lessons from Elinor Ostrom’s work. Comparative Economic Studies, 56, 52-76.
Bernon, M., Cullen, J., &Gorst, J. (2016). Online retail returns management: Integration within an omni-channel distribution context. International Journal of Physical Distribution & Logistics Management, 46(6/7), 584-605.
Busse, J., Valbjørn, M., Doolotkeldieva, A., Ortmann, S., Smith, K., Shami, S., Costa, S., Weipert-Fenner, I., Wolff, J., Schäfer, S. and Osterberg-Kaufmann, N., 2024. Contextualizing the Contextualizers: How the Area Studies Controversy is Different in Different Places. International Studies Review, 26(1), p.viad056.
Davies, I. E. E., Nwankwo, C. O., Olofinnade, O. M., & Michaels, T. A. (2019, November). Insight review on impact of infrastructural development in driving the SDGs in developing nations: A case study of Nigeria. In IOP Conference Series: Materials Science and Engineering (Vol. 640, No. 1, p. 012112). IOP Publishing.
Duboff, R., &Giulioni, P. R. (2017). The marketing and selling of consulting services. In Management Consulting Today and Tomorrow (pp. 51-70). Routledge.
Featherman, S. (2023). Higher education at risk: Strategies to improve outcomes, reduce tuition, and stay competitive in a disruptive environment. Taylor & Francis.
Folorunso, O. O., Adewale, A. J., &Abodunde, S. M. (2014). Exploring the effect of organizational commitment dimensions on employees performance: An empirical evidence from Academic Staff of Oyo State Owned Tertiary Institutions, Nigeria. International Journal of Academic Research in Business and Social Sciences, 4(8), 275.
Githaiga, P. N. (2022). Revenue diversification and financial sustainability of microfinance institutions. Asian Journal of Accounting Research, 7(1), 31-43.
Goodrich, K. M., & Chávez, T. A. (2019). Applying For and Securing Grants. In Handbook of Counseling and Counselor Education (pp. 402-413). Routledge.
Guthrie AM, J., Linnenluecke, M. K., Martin‐Sardesai, A., Shen, Y., & Smith, T. (2022). On the resilience of Australian public universities: why our institutions may fail unless vice‐chancellors rethink broken commercial business models. Accounting & Finance, 62(2), 2203-2235.
Igiri, B.E., Okoduwa, S.I., Akabuogu, E.P., Okoduwa, U.J., Enang, I.A., Idowu, O.O., Abdullahi, S., Onukak, I.E., Onuruka, C.C., Christopher, O.P. and Salawu, A.O., 2021. Focused research on the challenges and productivity of researchers in Nigerian academic institutions without funding. Frontiers in research metrics and analytics, 6, p.727228.
Miguel, A. V., Chalezquer, C. S., Bruna, S. N., & Blanco, C. S. (2023). Revenue diversification strategies of online news organisations: subscriptions and memberships. El profesional de la información, 32(2), 8.
Nik-Ahmad, N. N., Siraj, S. A., & Ismail, S. (2019). Revenue diversification in public higher learning institutions: an exploratory Malaysian study. Journal of Applied Research in Higher Education, 11(3), 379-397.
Njar, N. N., Aduma, W. F., Ogar, E. E., &Iyaji, N. M. (2024). Management Of Internally Generated Revenue And Goal Achievement Nexus In Public Universities Of Cross River State, Nigeria. Global Journal of Educational Research, 23(1), 87-94.
Ray, D. M., MacLachlan, I., Lamarche, R., & Srinath, K. P. (2017). Economic shock and regional resilience: Continuity and change in Canada's regional employment structure, 1987–2012. Environment and Planning A, 49(4), 952-973.
Rogers, T., & Davidson, R. (2015). Marketing destinations and venues for conferences, conventions and business events. Routledge.
Schendel, R., & McCowan, T. (2016). Expanding higher education systems in low-and middle-income countries: the challenges of equity and quality. Higher education, 72(4), 407-411.
Shehu, A. (2018). Infrastructural Dilemma and Nigerian Development: An Exploratory Study. International Journal of Current Innovations in Advanced Research, 30-38.
Vara-Miguel, A., Sádaba, C., Negredo, S., & Sánchez-Blanco, C. (2023). Revenue diversification strategies of online news organisations: subscriptions and memberships. Profesional de la información, 32(2).
Wilkins, S., Shams, F., & Huisman, J. (2013). The decision-making and changing behavioural dynamics of potential higher education students: the impacts of increasing tuition fees in England. Educational studies, 39(2), 125-141.
Published
2024-07-26